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[Europe] Bridor Presents ARTY Viennese Pastries


Leading French bakery manufacturer, Bridor, has unveiled an innovative selection of frozen ready-to-prove (RTP) pastries perfectly suited for artisan bakers. The new ARTY Viennese pastries represent a three-year journey of extensive research and development to introduce a never-before-seen industrial bakery tool to create the pastries.

Reinventing the traditions of pastry making, the new products – including the 75g ARTY Croissant and 80g ARTY Pain au Chocolat – form part of Bridor’s Éclat du Terroir range. Inspired by art and craftsmanship, the crescent of the ARTY Croissant boasts a distinctive pyramidal shape with finely layered laminations, whilst an innovative folding technique results in the new ultra flaky and structural Pain au Chocolat – a first in the world of industrial baking.

The new products launch as Bridor identified that many bakers produce pyramid shaped croissants and pain au chocolat with very clear and visible pastry sheets.

Sitting in the Éclat du Terroir range, the 75g ARTY Croissant is the only product of its kind on the market. Redefining the classic croissant with its distinctive size and pyramid-shaped design, the croissant is made using a triangular-shaped dough that undergoes slow, loose rolling inspired by traditional hand-shaping techniques, giving the product its unique shape.

Also new to the Éclat du Terroir range is the 80g ARTY Pain au Chocolat. Characterized by its delicate lamination and an indulgent recipe, the ARTY Pain au Chocolat contains 20% extra chocolate compared with the original Pain au Chocolat in the Éclat du Terroir range. The pastry embraces a short yet wide shape with a unique flaky appearance, which is achieved through special folding techniques, allowing for an even distribution for the rich chocolate filling.

Find out more at: https://www.bridor.co.uk/


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